Outdoor Advertising

Tijuana's new second away jersey is a cool black and red color, which is also the traditional color that symbolizes the club. The front of the jersey adds a huge "X" pattern outlined by red lines, which is inspired by the Mexican hairless dog (Xolos) that appears in the Tijuana Football Club's logo.

A crucial Latin American football game is about to begin. The fans of the Tijuana football club were crowded. The "welcome" outside the stadium is a huge sculpture of a Mexican hairless dog in a superhero cape.

The Xolos football team is named after this dog's "origin". Above the unfinished stadium, a Shura dog proudly looked down at the green field.

The Shura also happens to be the club owner's favorite pet.